150%
Patient Growth
45%
Increase in Lead Quality
-28%
Cost Per Lead
Leading Healthcare Group faced rising acquisition costs and inconsistent lead quality across regions. Despite high service standards, their digital funnel wasn't optimized for medical audiences or local discovery. Their marketing team struggled to maintain consistent results across their five city branches, with some locations performing significantly better than others.
"Before working with JunaiX, we were spending more and more on digital ads with diminishing returns. We needed a partner who understood the healthcare space and could help us reach the right patients."
— Operations Director, Leading Healthcare Group
The company needed a comprehensive digital strategy that would not only increase patient volume but also ensure that new leads were qualified and aligned with their service offerings. Additionally, they needed to maintain HIPAA compliance throughout their marketing funnel.
Developed hyper-local campaigns on Google and Meta platforms with service-specific keyword sets tailored to each clinic location and specialty.
Enhanced Google My Business profiles for each clinic with consistent information, regular posts, and review management to improve local visibility.
Redesigned service pages with healthcare-specific trust elements including testimonials, certifications, and clear information about treatment processes.
Implemented WhatsApp integration with their CRM to streamline lead qualification and provide immediate responses to patient inquiries.
Established weekly reporting with cost-per-consultation tracking to continuously optimize campaign performance across all locations.
Conducted comprehensive audit of existing digital presence and competitor analysis. Developed location-specific keyword strategies.
Launched initial geo-targeted campaigns, optimized Google My Business profiles, and began landing page redesigns with A/B testing.
Refined targeting based on initial data, implemented CRM integration, and established weekly reporting cadence with the client team.
Expanded successful campaigns to additional service lines, implemented advanced tracking, and continued optimization across all channels.
Achieved 45%+ improvement in lead qualification rates across all locations, with the lowest-performing clinic seeing the most dramatic improvement.
Reduced cost-per-click by 28% across key locations through improved targeting and ad quality scores, allowing for budget reallocation to high-performing channels.
Successfully expanded patient base in all 5 city branches, with previously underperforming locations now matching or exceeding the performance of flagship clinics.
JunaiX helped us not just get leads—but the right patients. The precision and ethics they brought to healthcare marketing were unmatched. Their team took the time to understand our specific needs as a healthcare provider and created a strategy that respected both our business goals and our commitment to patient care.
Dr. Sarah Richardson
Marketing Director, Leading Healthcare Group
Let us help you create a patient acquisition strategy that maintains your high standards of care.